Located in South Korea, Insureum is a Blockchain-based platform for the insurance market intervenients. It aims to create an ecosystem where there will be acting three main entities: the Insurance companies, 3rd parties, and the users/policyholders. Insureum's main role is to assist insurance companies in matching insurance policies with individual lifestyles.

The ISR token is an Ethereum-based (ERC20) cryptocurrency developed by the Insureum. Users are expected to be able to utilize the token as a medium of exchange value within the platform's community (providers, developers, and insurance users). 

Team:

• Ted Kim: Co-founder, CTO & Co-CEO. 
• David Suh: Co-founder, CFO & co-CEO. 
• Thomas Choi: Data Scientist and Senior Blockchain Engineer. 
• Ziggy Bak: CSO. 

Insureum ICO began on May 30, 2018. The ICO token supply represents 65% of the total token supply, so there is a total of 193,050,000 ISR tokens available, for 0.10 USD each. The ICO funding target is 5,000,000 USD, the funding cap is 20,000,000 USD and is expected to end on T.B.A, 2018 or when the funding cap is reached. 

Token Reserve Split (35%):

• 15% Team and Advisory;
• 15% Reserve fund;
• 5% Community and Strategic Partners.

Insureum ICO campaign features the following bonus.

Bonus Structure:

• 20% Presale Participants.